TV Shows Increase Music Downloads
By Tim Somers on Apr 13, 2008 in General
CD sales are shrinking year after year, while legal music downloads are increasing at an incredible rate. Yes, people are still using those illegal free music downloads sites and P2P file sharing software, but for the most part people are using services like iTunes and Real Rhapsody to download their music.
Many music labels are cutting their staff due to lower revenuers in some areas while increasing their staff in areas like the TV and Film licensing departments. The big push for labels is trying to score big by getting the very popular TV show or a block buster movie to feature one of their artist’s tunes.
Shows like Grey’s Anatomy, Ugly Betty and many more are adding to music publisher’s bottom lines by simply playing a song on the show. Reality shows like MTV’s “Real World” are using music from less know acts, and boosting music downloads of these wildly unknown acts. Show’s like “American Idol”, “Dancing with the Stars” and “The Singing Bee” have deeper pockets and are giving a real boost to older and even current top charting hits.
A great example is the recent performance of “Imagine” on “American Idol” by David Archuleta, Idol paid a sync fee to the publishers then after the show aired music downloads on iTunes increased 600% for John Lennon’s classic version of “Imagine”
It’s funny how it all works, I have the John Lennon classic on my iPod and fired it up the next day, simply because I heard it on Idol the night before, guess I would have downloaded it from Real Rhapsody if I didn’t already have it.
Tim Somers
MusicHoncho.com
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